AMERICA

NORDSTROM BREAKS NEW GROUND WITH FLAGSHIP STORE IN NEW YORK CITY

Nordstrom has opened its first full-line flagship in New York City - and its first-ever freestanding men’s store. Located in mid-town Manhattan, the three-level 47,000sq ft Nordstrom Men’s store combines a differentiated merchandise assortment across all categories, custom products, and a wide range of services that seek to serve customers on their terms. The flagship is big on service and convenience. At each entrance, shoppers will find “express returns” kiosks where they can make a quick return by scanning a receipt. Customers will also have access to “24/7 express services” where they can get help at anytime of day or night. Other services include three-hour delivery anywhere in Manhattan, reserve online and try-on in-store, a cell phone charging station, a shoeshine station, an alterations and tailoring department and complimentary personal stylists. In addition, there is a bar that offers views of Central Park and Columbus Circle, and a coffee shop that also serves up draft beer on tap.

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Plans For The First Major Retail Development In Southeast Michigan In A Decade Took A Step Forward Recently, And Developer Robert B. Aikens & Associates, Llc. Is Counting On Making Further Progress At Recon. Dubbed Five & Main, The 55-acre Mixed-use Project In Commerce Township Would Offer Retail, Restaurants, Entertainment, Health Clubs, Homes And Nature Trails. The $100m Million First Phase Would Consist Of 341,137sq Ft Of Retail And Restaurants, With The Latter Taking Up More Than Half The Space. The Developer Is Also In Negotiations With A Residential Developer To Build 300 Luxury Apartments On The Site.

ICONIC BRAND TO FINALLY OPEN STORE



It may have taken 99 years, but Champion Athleticwear, founded in 1919, has opened its first-ever US store. Located in Los Angeles in the city’s flourishing La Brea District, the Champion store features onsite customisation, allowing shoppers to design one-of-a-kind Champion garments made on-demand and tailored to their specific preferences. The store will feature a number of exclusive specialised product assortments not available anywhere else and frequent product drops from the company’s global lines. Regional collections inspired by the Southern California area locale will also be available and will include exclusive styles, colours and partnerships with local influencers. The store’s design is inspired by Champion’s sportswear heritage, but interpreted in a modern way. “The store showcases not only our iconic pieces, such as Reverse Weave, but also our heritage and key moments in time,” said David Robertson, Director of Champion Brand Marketing.

OUTLET IN CALIFORNIA TO ADD THEATRE



A 45,000sq ft luxury cinema with 10 auditoriums is set to open next year at Outlets at San Clemente in California. The theatre will offer a full-service restaurant and bar providing moviegoers dining options before and after the film, as well as an in-auditorium service. Operated by Metropolitan Theatres, the all-digital experience will feature leading-edge technology and reserved luxury recliner seating. “With expansive parking, plans for more than a dozen restaurants, and a prime location on the Pacific coastline, Outlets at San Clemente is the ideal fit for a new luxury dine-in cinema,” said David Corwin, President of Metropolitan Theatres. “We look forward to adding a new entertainment element to this beautiful property to serve South Orange County residents and visitors alike.” Outlets at San Clemente currently features nearly 60 stores and restaurants, including a new Hurley Factory Store that opened recently, after a successful pop-up shop last winter.

FINAL TOUCHES BEING MADE AT BUTLER TOWN CENTER

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Butler Town Center, the upscale mixed-use addition to the Butler retail mega-plex in Gainesville, Florida, is about to welcome its first shoppers. First to open its doors on May 9 will be Whole Foods Market, a brand that has little presence in north central Florida and is a first-to-market in Gainesville. The 40,000sq ft supermarket will anchor the western end of “Main Street” in Butler Town Center, a 450,000sq ft project that includes two luxury apartment developments, an entertainment and restaurant hub, and a chef-curated food hall. “As a first in north central Florida, Whole Foods Market exemplifies the exciting impact that Butler Town Center will make in this super-regional market,” said Butler Enterprises President Deborah Butler.

Brookstone has launched a new store concept



Brookstone last month launched a new retail platform that gives tech brands and emerging product makers in the sector easier access to stores in US malls. Using its existing store base as the launch pad, the retailer unveiled its first Brookstone Makers Showcase store on 21 April at Roosevelt Field Mall, Garden City in New York City. The 4,236sq ft pilot location, which is a converted Brookstone site, has put the spotlight on products from online collaborative invention platform Quirky and crowdfunding website Indiegogo, as well as new tech brands from around the world. It also features a selection of the best-selling products at Brookstone. The Makers Showcase concept has been created to help emerging product makers and brands sell products in A-level malls at low-cost structures that are competitive to selling through online marketplaces. The business model will offer flexible options for the makers and new brands that include display margins and consignment models. The store is designed to give customers a hands-on experience with new products. It features a dedicated product demonstration stage, and a sound-dampened “Voice Box” room where customers can try out such voice-centered innovations as Zolo voice-activated speakers. In addition, the store will host frequent “Meet-the-Maker” events during peak traffic periods where product makers can interact with customers. The format will combine advanced store traffic analytics with feedback from and reporting from in-store customer interactions to help makers quickly gain insights into their products. Plans are already in place for at least ten additional Brookstone Makers Showcase stores to open this year, and all of them are set to be remodels of existing Brookstone locations.