FashionGroup

FASHION HOUSE GROUP

www.fashionhouse.com

FASHION HOUSE GROUP EXCELS AT CREATING DESIRABLE
AND SUCCESSFUL OUTLET CENTRES IN EMERGING MARKETS.
MANAGING DIRECTOR BRENDON O’REILLY TALKS TO RLI ABOUT
THE GROUP’S GROWTH, WITH NEW DEVELOPMENTS IN THE PIPELINE,
AND ITS EMBRACING OF A MORE ENTERTAINING, THEATRICAL
AND CUSTOMER-CENTRIC AMBIANCE.
Part of the Liebrecht & Wood Group, Fashion House Group is a leading player in the European outlet sector and the largest developer/operator in both the CEE and Russian markets. The company has a proven track record of establishing the outlet sector in emerging markets. Offering an outlet-dedicated, premium quality, experienced team of experts in the fields of outlet centre design, development, finance, leasing, operation and management, the Group has established a notable following of world-famous branded retail tenants.

Fashion House Group is a leading player in the European outlet sector and the largest developer/operator in the CEE and Russian markets, with a proven track record of opening up and dominating the outlet sector in emerging markets. The portfolio of projects delivered by FHGR includes 5 successful FASHION HOUSE Outlet Centres in Poland, Romania and Russia of a total lettable area of almost 100,000 sqm.

FASHION HOUSE Group specializes in both development and management of outlet centres. It offers an outlet-dedicated, premium quality, experienced team of experts in the fields of outlet centre design, development, finance, leasing, operation and management. Consequently, FHGR has built up a notable following of world-famous branded retail tenants.

FASHION HOUSE Group is part of Liebrecht & wooD Group, a European real estate development company established in 1991, which for over twenty years now has been active in the biggest markets in the CEE region – Poland, Romania and currently also Russia.

10 MILLION CUSTOMERS ENJOYING A UNIQUE SHOPPING EXPERIENCE


The phenomenal growth of the outlet sector reflects the significance and relevance of a new distribution channel for the fashion-focused industries. As its effectiveness and popularity have swept eastwards from the US, through the UK, Western Europe and into the Continent, new countries, regions, local markets and demographics have been opened up. FASHION HOUSE Group has a proven track record in opening up and dominating the outlet sector within CEE markets (Poland, Hungary, Czech Republic, Romania, Bulgaria and Serbia). The Company managed to achieve its excellent position by implementing a life-cycle strategy, which includes such stages as: planning and construction of new outlet centres, followed by leasing and operational management services. New consumer markets represent business opportunity and profit potential for manufacturers, distributors and retailers of fashion-based goods. In today’s economic conditions, many companies actively seek incremental revenue flows within their business remit. For most, entering new sectors, or territories, with their existing capabilities is a realistic chance of development, although carrying some risk. The outlet sector specialiation offered by FASHION HOUSE Group can reduce that risk and make these new outlet markets easier to access and exploit.