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Style Theory Debuts in Hong Kong

The designer bag rental platform is now available in its first market outside Southeast Asia.

Founded in Singapore by Raena Lim and Chris Halim, Style Theory began its journey as an apparel rental subscription service before they decided to expand into luxury handbags. The launch of the platform into this market means that customers in Hong Kong are now able to rent more than 2000 designer bags from a collection of luxury names including Celine, Chanel, Dior, Hermes and Saint Laurent.

Co-Founder Raena Lim commented on the brands Hong Kong debut: “Hong Kong was a natural fit in our regional growth plans to lead the circular fashion revolution in Southeast Asia. Hongkongers can be more empowered to access fashion without the guilt of trying new styles or worrying about storage and maintenance.”

Rental subscriptions start from HK$899.

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