The premier shopping, entertainment and lifestyle destination in the kingdom has announced the leasing of 9,000sq m of retail space to over 60 brands adding to its mall retail portfolio.

This will increase the total occupancy rate by 18 per cent within this year, with fashion brands commanding the highest retail space followed by Food & Beverage concepts, personal care, and lifestyle brands. The mall has also witnessed an increase of home-grown brands to over 15 per cent as it continues to give them space, visibility, and exposure by introducing them into the Majid Al Futtaim ecosystem.

Attracting 14 million visitors annually to its diverse retail portfolio of over 340 brands, the new retail line-up includes international fashion & sportswear brands like Urban Outfitters, Lefties, Decathlon and some soon to open brands such as Machaka, New Era and Jashnamal Department Store to Food & Beverage concepts such as EL&N, Bruch & Cake and Crème London and lifestyle brands such as the Tavola Social Concept and English Home. A number of brands have undergone an uplift in their look and feel to align with the latest customer trends and experiences, such as Vapiano, Caribou Café, and the opening of M&S flagship store and café.