This will be the brands third cinema in the KSA region.

The evolution of the cinema industry in Saudi Arabia has been a major investment opportunity for many brands, including AMC Theatres who have opened their third location at Al Makan Mall in the Hafr Al Batin area. The cinema offers eight luxurious screens featuring best-in-class projection, sound and seating, with every seat being appointed a table and USB charging port for guests to utilise.

As well as industry-leading experiences, AMC have also launched AMC Cinema Souq – a fully customisable food and beverage offering which allows guests to indulge in classic cinema treats, restaurant quality hot foods, one-of-a-kind deserts and creative handcrafted beverages including a selection of mocktails.

John Iozzi, Managing Director of AMC Cinemas has commented: “It gives us great pleasure to open out newest location in Hafr Al-Batin. In the coming weeks I look forward to sharing many more AMC Cinema experiences with the people of KWA as we urgently expand our footprint in Saudi Arabia.”