British travel brand Antler has announced the opening of a new UK store, located at 100 Regent Street in London.
The new flagship store will open early 2026 and marks a pivotal moment for the brand. Spanning two floors and over 2,400sq ft, the store will be designed as a unique retail experience. This will be the first standalone UK location that brings to life Antler’s new brand identity in a physical setting and follows the success of a one year residency on Spring Street, New York and a pop-up store in Selfridges London launch, last year. Situated at the southern end of London’s prestigious shopping district, Antler’s will join other global British brands Burberry and Mulberry in its premium retail positioning.
The Regent Street opening signals the beginning of Antler’s wider retail investment strategy, with a goal to open at least three stores in the UK and internationally over the next three years. This commitment reflects Antler’s confidence in the relevance of physical retail and its importance in deepening customer connections as the brand continues to grow.
The store’s design will blend heritage and modernity, reflecting Antler’s long-standing legacy through a contemporary lens. Using materials that complement the surrounding architecture and environment, the space will allow customers to explore Antler’s full range of luggage, bags and accessories.
Kirsty Glenne, Antler’s Managing Director, said, “Opening our first UK store on London’s iconic Regent Street is a defining moment for Antler. When we began the brand and business transformation journey three years ago, we couldn’t have envisioned a more fitting location. Regent Street’s global reputation and rich history make it the ideal setting for the next phase of our brand journey in our home market. It truly puts Antler back on the map in a significant way.”
