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HomeNewsAsia NewsBluebell Group Expands its Beauty Category in Taiwan

Bluebell Group Expands its Beauty Category in Taiwan

The leading omni-channel brand partner and operator has announced a partnership with globally renowned Greek natural beauty brand, KORRES.

The partnership between Bluebell Group and KORRES kicked off with the opening of the brand’s first store in Taipei at the Zhongxiao Sogo department store and has already been followed up with the opening of a counter at Mitsukoshi A11 Xinyi Place.

KORRES, which enjoys a presence in 30 markets across 11,000 points of sale, boasts an extensive portfolio of over 400 products ranging from multi-award winning breakthrough skincare, bodycare, colour-with-skincare-benefits and premium fragrances.

“We are delighted to be part of the KORRES brand expansion in Asia, and bring a complete natural beauty offer to Taiwan sophisticated consumers. This expansion marks an important milestone for the brand’s growth in Asia as a recognised beauty player, with its own standalone stores,” commented Samy Redjeb, Managing Director, Bluebell Taiwan, Hong Kong and Macau.

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