The new boutique, situated at Rome Fiumicino airport in collaboration with ROCCA – one of the most relevant Italian multi-brand luxury jewellery and watch retail chains, is a new addition to the Maison’s rich history in Italy since its debut in Milan half a century ago.
Nestled at the airport’s prime location in Terminal 3, Gate E, the newly opened boutique will be a captivating gateway to timeless design, celebrating creativity and craftsmanship for global travellers across Europe and beyond.
Reflecting Cartier’s distinctive blend of tradition and innovation, the boutique reflects the timeless beauty and elements found in Roman architecture, such as arches, domes, columns and intricate detailing. With an invitingly expansive entrance and captivating interior design, travellers are warmly welcomed into the immersive universe of the Maison. The façade channels the elegance of marble columns inspired by ancient Rome, and echoes with Cartier’s signature champagne gold aesthetic. This exquisite fusion of white marble with clean and symmetrical lines seamlessly blends modernity with historical grandeur.
Upon entry, the boutique envelops visitors in harmonious neutral tones of cream-ivory hues, enhanced by vibrant accents of red. From the meticulously crafted marble flooring to the symmetrical geometric patterns gracing the walls, every detail pays homage to Rome’s rich cultural heritage. The graceful arches and angular columns further exemplify the diverse historical influences that have shaped the city’s architectural legacy.
