The boutique has been opened in collaboration with Attar United at the luxurious Kingdom Centre.

The new Chopard boutique features high-end jewellery, watches and accessories housed in a stunning store that adorns white oak, leather, silk and velvet. The store has been designed to evoke a sense of comfort and charm and also includes an exclusive VIP room to welcome selected guests with a warm and private ambiance.  

Co-President and Artistic Director of Chopard, Caroline Scheufele, said: “We are happy to announce, along with our partner Attar United, the opening of the new Chopard boutique in Saudi Arabia which will provide a unique customer experience.”

Chief Executive Officer of Attar United Company, Mohammed Saddik Attar, commented: “We are delighted to welcome our clients in the new boutique and the fourth in the Kingdom of Saudi Arabia in line with the expansion of Attar United Company.”