Coop’s eco-friendly brand Änglamark has emerged as Sweden’s favourite green brand, according to a new survey. Grumme occupied the second position, while Coop ranked third.
Maria Billow Bergendahl, brand manager of own brands at Coop, said, “We are happy and proud that Änglamark for the eighth time is named the greenest brand of the year.
This year, more than 1,000 respondents aged between 15-74 participated in the survey, and answered questions about the environment and sustainability. They also shared their views on brands in nine selected industries. ICA was voted as the country’s greenest brands across all industries followed by government-owned passenger train operator, SJ, while Coop ranked third.
For the first time this year, the survey also included bank brands in the study. In this category, Coop emerged as the most favourite, followed by Länsförsäkringar Bank and ICA Banken.
