Page 11 - RLI May 2019

AMERICAS NEWS

FOOT LOCKER TO BRING NEW FORMAT WHOLE FOOds HAs LAUNCHEd
TO NEW YORK CITY ITs 500TH sTORE HERMEs LAUNCHEs NEW UNIT
Hermes has opened the company’s fifth
physical location in New York, and its 36th in
The athletic footwear and sportswear retailer is bringing its “power Whole Foods Market pulled out all the the US, but this new store marks the first time
store” concept to Manhattan, opening a 25,000sq ft location in the stops for its 500th store, opening a 70,000sq Hermes’ Manhattan footprint has expanded
city’s Washington Heights neighborhood this fall. ft flagship in the Midtown neighbourhood of outside the traditional luxury enclave on
The format, which made its US debut in January, in the Detroit Atlanta that is designed to do a lot more Madison Avenue or downtown on Wall Street
suburb of Eastpointe, is designed to inspire shoppers and build than just sell groceries. in the Financial District.
community by serving as a hub for local sneaker culture, art, music Located in Related Group’s Icon Midtown
and sports. residential development, the four-level
“We are thrilled to collaborate with one of the most recognisable store features four fast-casual eateries — FIvE BELOW REAdY TO GROW
athletic footwear and apparel retailers in the world,” said Craig including a rooftop venue — and more than Teen and tween value retailer Five Below isn’t
Deitelzweig, President and CEO of Marx Realty. “Foot Locker’s new 1,500 local items from 250 suppliers, many backing down from its rapid store expansion
store will enjoy a larger footprint in one of Manhattan’s most vibrant new to Whole Foods Market. anytime soon. The company has announced
up-and-coming neighborhoods and will be a slam-dunk for the Along with an expansive selection of F&B, plans to open 145 to 150 in fiscal 2019, up
company’s new concept, which has been successfully implemented the new store offers community and wellness from 125 new locations last year. The company
around the world.” events and a “food hall experience” that currently has 750 stores in 33 states.
The Manhattan store will feature such extras as a barbershop, consists of four dining destinations offering
sneaker cleaning, a gaming zone, and an event space with a DJ. distinct menus and curated selections of
locally sourced beer and wine. CANAdA GOOsE TO EXPANd
The performance luxury outerwear brand
plans to open six new stores, with two in
MACY’s ROLLs OUT NEW Europe, one in the US and three in Canada.
sTRATEGY IN 36 sTOREs The locations, set to open in fall.winter 2019,
include Canada Goose’s first ever store in Italy,
in Milan.
Macy’s plans to make its stores more 40 stores. At the Herald Square flagship, in
experiential by adding narrative-driven New York City, Story at Macy’s comprises
concept shops to 36 of its stores around about 7,500sq ft of continuous retail space dULUTH TRAdING EXPANds
the country. The Story shops are the result on the main floor and mezzanine levels. Casual clothing retailer Duluth Trading has
of the retailer’s collaboration with retail Opening with an inaugural theme titled entered a new state as it continues to expand.
entrepreneur Rachel Schectman, hired last Color, Story at Macy’s invites customers The store, located in Spokane Valley is the
year as Brand Experience Officer. to explore and experience color through a retailer’s 50th location to date, and first-ever
Shechtman calls Story a cohesive rainbow of curated products and about 300 in the state of Washington. It’s one of 15 new
storytelling retail model that takes the color-inspired events. locations that the company is opening this year.
point of view of a magazine, changes like a “The discovery-led, narrative experience
gallery and sells things like a store. Every of Story gives new customers a fresh reason
four to eight weeks, the space will reinvent to visit our stores and gives the current RETAILER Is sET TO RELAUNCH
itself – from the design of the store to the Macy’s customer even more reason to come Charlotte Russe, which closed hundreds of
A FAsT-GROWING dIGITALLY NATIvE BRANd Is sTEPPING UP ITs PREsENCE IN sIMON MALLs. sIMON ANNOUNCEd THE OPENING OF sEvEN MORE UNTUCKIT sTOREs IN KEY CENTREs merchandise – to highlight a new theme. back again and again, said Jeff Gennette, stores two weeks ago, has announced that
THROUGHOUT THE Us. IN AddITION TO THE FIRsT sET OF sTOREs dEBUTEd AT sIMON IN 2018, UNTUCKIT OPENINGs IN THE sIMON PORTFOLIO THIs YEAR INCLUdE ABQ UPTOWN, Story is about experience, engagement, Macy’s, Inc. Chairman & CEO.
ROOsEvELT FIELd, sOUTHPARK, THE FAsHION CENTRE AT PENTAGON CITY, PENN sQUARE MALL, THE WEsTCHEsTER ANd BURLINGTON MALL. FOUNdEd IN 2011, THE COMPANY it will relaunch itself and open stores at 100
sPECIALIsEs IN sHIRTs dEsIGNEd sPECIFICALLY TO BE WORN UNTUCKEd. IN RECENT YEARs, THE BRANd HAs EXPANdEd ITs OFFERINGs TO INCLUdE T-sHIRTs, POLOs ANd PANTs. and collaboration and brand partnerships, In the lead-up to launch, Macy’s hired locations. The women’s apparel retailer, which
Shechtman says. nearly 300 Story employees for training once operated about 500 stores across 49
The Story at Macy’s boutiques measure in an experiential-retail program that states and in Puerto Rico, filed for Chapter 11
GOdIvA CAFé MAKEs IKEA MANHATTAN OPENs about 1,500sq ft each, or some 55,000sq ft immerses them in customer engagement, bankruptcy protection in February.
ITs Us dEBUT WITH A NEW FORMAT of main-floor retail space across the nearly event production and more.

Godiva has ambitious growth plans for its café concept, which has Ikea’s downsized, urban format has made its US debut — and it’s sAMsUNG LAUNCH
opened its first US outpost. like nothing the Swedish home furnishings giant has ever opened
Located on Manhattan’s East Side, the 1,200sq ft space has a menu in the country. EXPERIENCE sTORE
that features sweet and savoury items, ranging from croissants and Ikea’s first US city centre location has opened on the Upper
cookies to sandwiches and salads, as well as specialty beverages. The East Side of Manhattan. The three-level, 17,350sq ft store, billed as
star of the menu is an exclusive item called the “croiffle,” a croissant a “planning studio,” is focused on city-living solutions and provides The world’s biggest cell phone and TV maker has
pressed into a waffle that is filled with different flavors, including personalised design services. It has no need for shopping bags as opened its first mall-based stores, locations that
cheese, egg, gouda and Godiva chocolate. everything must be ordered online, either in-store or at home. allow customers to get up close and personal
Godiva expects to open 10 more cafes in New York State by Ikea plans to open 30 similar locations in city centres during the with the brand’s newest products.
yearend. More long term, the plan is to expand the model to 2,000 next three years. Billed as the ‘Samsung Experience Store,’ the
locations worldwide, with over 400 planned in the Americas. Godiva The three-level Big Apple store, which features a number of 2,500sq ft space in Roosevelt Field, Garden City
is working with Crown Retail Services, which provides strategic retail styled vignettes of urban living spaces (including a tiny studio is a tech playground that immerses customers
leasing and tenant represenation services, and Bialow Real Estate, a apartment whose centrepiece is a bathtub) is tailored to meet the in the Samsung brand and enables customers
full-service real estate consulting firm, on a national basis. needs of city residents. The walls are filled with flexible storage to interact with new Samsung products in
The café push is being spearheaded by Godiva CEO Annie Young- and organisational products designed to help solve one of the innovative ways. The focal point of the store is
Scrivner, who took the reins at the company in fall 2017. urban dwellers’ biggest complaints: lack of space. a set of three gondolas positioned down the
centre of the store.

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