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                                                                                March 2020

                                            Special Features
                           24                                                  18  STAY TRUE TO WHO YOU ARE


                                                                                   RLI speaks with J. Michael Prince, President & CEO of
                                                                                   USPA Global Licensing Inc. to learn more about the origins
                                                                                   of this famous brand.
                                                                                     cLASSIc DESIGN, FUTURISTIc MATERIALS
                                                                               20
                                                                    18             Leather goods maker MCM was launched in 1976 and has
        Cover Story                                                                expanded all over the world ever since. Here RLI speaks
        A first of its kind in Egypt, Prime Outlet Cairo will offer                with Eric Erhardt, President EMEA of MCM Worldwide.

        customers the first available brands in an outlet setting                  LEAN LUXURY
        in the country. Here, RLI learns more about how the                    22
        development came about and what guests can expect.                         To Ruby Hotels, luxury means laid-back comfort instead of
                                                                                   formalities. RLI sits down with company CEO & Founder
                                                                                   Michael Struck to learn more about the brand.


                                                                                   AUTHENTIcITY
                       Editor’s                                    20          26  SELF-cONFIDENcE, UNIQUENESS,
                       Foreword                                                    Inaugurated in 1973 on the streets of Portobello in
                                                                                   London the Pepe Jeans Group has grown to become a
                                                                                   house of brands with a global presence.
        It has been a hectic start to 2020, but we are now in the              28  NEXT GENERATION EXPERIENcES
        fantastic position to be able to present to you the March                  Started in 2016, Museum of Ice Cream transforms
        issue,  which  includes  all  the  lead  interviews,  previews,            concepts and dreams into spaces that provoke imagination
        reviews  and  insights  you  can  expect  from  our  MIPIM                 and creativity.
        edition. There is also the small matter of the Global RLI
        Awards  Shortlist…  So  don’t  let  me  hold  you  up  any                 VOYAGER - MIPIM INSIGHT
        longer, sit back and get reading!                           22         50  Next-Generation Development
        Till next time…                                                            The 31st edition of MIPIM will be held over four days this
                                                                                   month on the 10-13 March and it will turn the spotlight
          James Quinn, Editor
                                                                                   on how cities need to reinvent themselves to meet their
                                                                                   inhabitant’s aspirations for a better quality of life. Held at
                                                                                   the Palais des Festivals, the event will highlight a multitude
                                                                                   of key projects across the world.
                       Publisher’s
                       Comment                                                 68  SPEcIAL FEATURE: RETAIL & BRAND
                                                                   28              Taking The Next Step
                                                                                   EXPERIENcE

                                                                                   in making memorable, sustainable experiences for your
        Where is this year going? I can’t believe that March is                    Brand engagement through AR and VR is the next step
        firmly  upon  us.  A  whirlwind  two  months  where  RLI                   customers. Here Craig Wildman, Global Managing Director
        have been working tirelessly to finalise nominations for                   at 2Heads takes a look at why this is the case.
        the 2020 Global RLI Awards, whilst working on one of
        our most sought after issues of the year. The moment   Regulars
        of  anticipation  has  arrived,  where  you  find  out  if  you
        have  made  it  to  this  years’  shortlist.  Congratulations
        to all our finalists for making it this far, now ensure you   04  RLI MEETS - NIcOLA ANDREATTA  36  EVENT PREVIEW - GLOBAL RLI AWARDS 2020
        secure your table for an evening not to be missed. March
        is a busy month for the team with RLI partnering with   06  UK NEWS     38  GLOBAL RLI AWARDS 2020 SHORTLIST
        four premier industry events: MIPIM, Cannes; The Retail
        Summit,  Dubai;  Franchise  Expo,  Paris  and  the  Magdus   08  INTERNATIONAL NEWS  40  MARK FAITHFULL - FOLLOWING THE MONEY
        European Outlet Summit, Paris.      10                                  42
        Retailers,  leisure  operators  and  entertainment   AMERIcAS NEWS          RETAIL INSIGHT - GARETH JORDAN
        concepts  looking  for  international  expansion  don’t   12            44
        forget to register for this year’s much anticipated RLI   MIDDLE EAST NEWS  DESIGN WEB GALLERY
        Connect Dealmaking Event 5-6 May, Wembley Stadium,   14  ASIA NEWS      46  LEISURE INSIGHT - ANTHONY TATTUM
        where developers, investors and franchise partners will
        attend to source new, innovative and unique concepts   30  DESIGN PROFILE - BSBG  48  FIT-OUT WEB GALLERY
        for their malls.
                                            32  MIXED-USE PROFILE - cHERRYWOOD  72  EVENT PREVIEW - THE HAPPETITE
        See you on my travels!
           Jayne Rafter, Publisher          34  EVENT PREVIEW - RLI cONNEcT GLOBAL  74  EVENTS PAGE



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