Page 10 - September 2020
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americas               news                                                                                                                                                                inbrief






            GAW CAPITAL AND DJM ANNOUNCE A NEW                                                                                 NANAMICA NOW OPEN IN

            VISION FOR HOLLYWOOD & HIGHLAND                                                                                    NEW YORK CITY                                                          TARGET ADDS PICK-UP ITEMS
                                                                                                                                                                                                      Discount  giant  Target  has  expanded  the
                                                                                                                                                                                                      availability of fresh and frozen grocery items for
             Gaw  Capital  USA,  a  Hong  Kong  and  Los  Angeles-based  real                                                  Last month on 23 August, nanamica opened                               in-store  and  online  pick-up. The  retailer  now
             estate private equity firm, together with DJM, a San Jose and Los                                                 its first store outside of Japan in SoHo, New                          offers these grocery products in its buy-online-
             Angeles-based  private  equity  real  estate  developer  have  unveiled                                           York at 125 Wooster Street. The store was                              pickup-in-store  and  curbside  pick-up  services
             their vision and plans for the famed shopping centre at Hollywood                                                 due to open in April but was pushed back                               at 1,500 stores across the country, representing
             & Highland, which includes a major design update and new name,                                                    because  of  the  Covid-19  pandemic.The                               nearly 85 per cent of its locations.
             Ovation Hollywood.                                                                                                brand  opened  it’s  first  store  in Tokyo  in
              With its new identity, the property is to be repositioned as the                                                 October last year.
             spirit  of  Hollywood,  capturing  both  the  city’s  unrivaled  optimism,                                          The new unit houses a limited selection                              TRAVEL RETAILER  ADDS STORE
             hustle and global influence. Moving away from outdated architecture,                                              of The North Face Purple Label, nanamica’s                             Love’s  Travel  Stops  has  opened  its  largest
             an  uninspired  project  identity  and  confusing  layout,  the  revamped                                         collaboration line with The North Face.                                location to date. The travel-stop retailer, which
             Ovation Hollywood will reflect the modern-day global city.                                                          The  store  is  designed  in  collaboration                          serves professional truck drivers and motorists
              “Hollywood is as much an idea as it is a place,” says Stenn Parton,                                              with Japanese architect, Taichi Kuma and in                            alike, opened a 17,000sq ft space in Madison,
             Chief  Retail  Officer  at  DJM. “The  idea  of  Hollywood  is  optimism                                          the  image  of  a “beach  house,”  expressing                          Georgia. The location is open 24/7 and features
             - dreams and ambitions feel more tangible when you’re here. Our                                                   the free and relaxed feeling of the seaside,                           its “Fresh Kitchen” concept.
             reimaging  of  Hollywood  &  Highland  into  Ovation  Hollywood  is                                               but  with  a  distinctly  Japanese  aesthetic
             about creating a place that captures this idea.”                                                                  sensibility, meaning the true highlight is the
                                                                                                                               nanamica products.                                                     ZAPPOS TO OPEN IN BIG APPLE
                                                                                                                                                                                                      According  to  the  New York  Post,  Zappos  is
                                                                                                                               REVITALISED PAYLESS TO OPEN 300                                        setting up shop in New York City. The Amazon-
                                                                                                                                                                                                      owned online shoe retailer has leased a space
                                                                                                                               TO 500 STORES IN NEXT FIVE YEARS                                       in  the  Union  Square  area  of  Manhattan  that
                                                                                                                                                                                                      was previously home to American Eagle and its
                                                                                                                                                                                                      concept store spinoff, AE Studio.
                                                                                                                               Payless is back in business in North America -   home to the brand’s new headquarters. The
                                                                                                                               with a modified name and big store expansion   company intends to open 30 to 45 stores in
                                                                                                                               plans. The discount footwear retailer, whilch   the region by the end of next yearm reported   BRAND AVOIDS LIQUIDATION
                                                                                                                               filed for bankruptcy protection in February   Women’s Wear Daily.      The nearly 50-year old kitchenware retailer Sur
                                                                                                                               2019, and went on to close its 2,500 stores   Payless’ new strategy is being led by CEO   La Table, which filed for bankruptcy in July has
                                                                                                                               and  e-commerce  operations  in  North   Jared Margolis, who heads up the company’s   avoided liquidation. The company has been sold
                                                                                                                               America, has re-entered the market.  new management team, which was appointed   for  nearly  $89M  to  a  joint  venture  between
                                                                                                                                 Formally  dropping  “Shoesource”  from   in January. He previously served as president   e-commerce investment firm CSC Generation
                                                                                                                               its brand name, Payless has launched a new   of CAA-GBG, which was the largest licensing   and Marquee Brands LLC.
                                                                                                                               e-commerce  platform  featuring  private   agency  in  the  world  and  a  joint  venture
                                                                                                                               label and brand names and has a new retail   between Global Brands Group and Creative
                                                                                                                               prototype in the wings.            Artists Agency.                     PANERA BAKES UP NEW OFFER
                                                                                                                                 Payless said it is re-emerging in the North   “We  saw  an  opportunity  for  the  brand   Panera Bread is introducing a new contactless
             KRISPY KREME IS ABOUT TO OPEN UP FOR BUSINESS IN TIMES SQUARE - 24 HOURS A DAY, SEVEN DAYS A WEEK. THE COMPANY’S BIG APPLE OUTPOST, ON BROADWAY AND 48TH                                 delivery service in partnership with Postmates.
             STREET, WILL DEBUT ON TUESDAY 15 SEPTEMBER. THE 4,500SQ FT STORE WILL FEATURE THE WORLD’S LARGEST “HOT LIGHT” IMMERSIVE AND INTERACTIVE DIGITAL EXPERIENCES   American market with a new omni-channel   to  relaunch  into  the  US,  providing  our
             AND EXCLUSIVE MERCHANDISE AS WELL AS THE BRAND’S ICONIC DOUGHNUTS. THE OPENING OF THE FLAGSHIP, WHICH IS EXPECTED TO SERVE MORE CUSTOMERS ANNUALLY   approach, both online and in-store. As part of   community with the affordable, value-driven   To celebrate the new partnership, Panera and
             THAN ANY OTHER KRISPY KREME LOCATION IN THE WORLD, HAD BEEN SCHEDULED FOR MAY, BUT IT WAS PUSHED BACK DUE TO THE PANDEMIC.  its new strategy, the retailer has set a goal   products  they’ve  always  searched  for,  now   Postmates launched a “Food Mood” promotion
                                                                                                                               of  opening  300  to  500  freestanding  stores   across  multiple  categories,  at  a  time  when   featuring  Postmates’  virtual  “Food  Mood”
             AUTHENTIC BRANDS                                    FOREVER 21 IN UNUSUAL                                         across  North  America  during  the  next   value couldn’t be more critical. Payless is for   ring  which  determined  a  surprise  offer. The
                                                                                                                                                                                                      promotion ran from 14-16 August.
                                                                                                                               five years, beginning with the launch of the
                                                                                                                                                                  everyone, and now more than ever, the world
             BUYS RETAIL BRAND                                   COLLABORATION                                                 prototype in late fall in Miami, which is also   needs to pay-less.”
                                                                                                                                                                                                    DICK’S OPENS 11
             The retail portfolio of the joint venture between Simon Property   The fast-fashion retailer Forever 21 has an unlikely new partner
             Group and brand management company Authentic Brands continues   after it teamed up with 7-Eleven for a limited time, online-only                                                       STORES IN AUGUST
             to expand.                                          collection  of  merchandise  themed  around  the  conveneince
              The joint venture, Sparc Group, has obtained court approval for   store chain’s popular Slurpee and Big Gulp drinks.
             its purchase of Lucky Brand Dungarees, which filed for bankruptcy   The  colouful,  16-piece  F21X7ELEVEN  collection  includes                                                         Last month, the largest sporting goods retailer
             at the beginning of July. The purchase price was $140.1 million. The   cropped  and  regular  t-shirts  and  hoodies,  and  fleece  for  the                                            in the US opened 11 new stores. Dick’s Sporting
             approving offer came on the same day that Sparc, after upping its   fall.  It  features  nostalgic  renditions  of  the  conveneince  store                                             Goods opened four namesake locations and one
             offer to $325M, was the successful bidder for Brooks Brothers.  retailer’s most iconic logos on backgrounds of various colours.                                                         combination Dick’s and Golf Galaxy store.
              Under the terms of the agreement, ABG-Lucky LLC, a newly formed   Retail prices for the collection range from $15 to $35.                                                               Along with these locations, they also opened
             subsidiary  of Authentic  Brand  Group  will  acquire  the  intellectual   “For  over  90  years,  7-Eleven  has  been  an  integral  part  of                                          five  Dick’s  Sporting  Goods  Warehouse  Sale
             property assets of Lucky. Other brands previously acquired by Sparc   American  life,”  said  Forever  21’s  Global  Creative  Director                                                 clearance  outlets  and  one  Overtime  by  Dick’s
             include Aéropostale, Forever 21 and Nautica.        Joanna  Choo.  “It  is  a  modern  breathing  brand,  but  also  a                                                                  Sporting Goods locations.
              Lucky Brand, which was owned by Leonard Green & Partners, had   nostalgic phenomenon for many. Forever 21 echoes this mindset                                                           The new overtime by Dick’s format will offer
             been working to restructure its retail operations and refinance debt   by presenting a collab for its customers that pays homage to                                                     an  expansive  assortment  of  apparel,  footwear
             before the pandemic struck. As of May, the company operated 112   everyone’s favourite memory of being out, but staying close to                                                        and equipment from familiar name brands, up to
             stores and 98 outlet locations in North America.    home and finding comfort in the little things.”                                                                                     90 per cent off regular prices.


        10 RETAIL & LEISURE INTERNATIONAL SEPTEMBER 2020                                                                                                                                     SEPTEMBER 2020 RETAIL & LEISURE INTERNATIONAL 11
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