Page 6 - February 2021

uk news

VERSACE UNVEILS A NEW FLAGSHIP SITE

ON NEW BOND STREET IN LONDON

Situated in the upscale West End in London, Bond
Street has been synonymous with luxury since the
18th century. Spanning over 300sq m, the three-storey
boutique is located at the heart of the city’s premier
shopping destination and features the latest women’s
and men’s designs.
Designed following the sustainable store concept
created by renowned architect Gwenael Nicolas, the
new boutique is a celebration of the brand’s exquisite
luxury. White Venus marble shop windows enhance
the display of the latest arrivals. The complexity and
diversity of the various collections are juxtaposed with
neutral tones of the store interior.
Custom eucalyptus wood flooring adds visual
continuity to the space. Seating aread are warmed up
with plush carpets and soft velvet armchairs in blue
and gold tones. Ready-to-wear and accessories are
showcased on white Namibia marble counters, while
shoes are presented on blue calcite stones shelves.

ICON OUTLET AT THE O2 HAS ANNOUNCED BRITISH MULTINATIONAL BRAND, NEXT, IS THE LATEST RETAILER TO JOIN ITS PREMIUM OUTLET OFFERING. AS ONE OF LONDON’S
LEADING SHOPPING DESTINATIONS, ICON OUTLET WELCOMED THE NEW STORE THIS WEEK, JOINING OVER 60 OTHER BRANDS INCLUDING LACOSTE, HUGO BOSS, TOMMY HILFIGER,
LEVI’S AND GAP. NEXT HAS OFFICIALLY OPEN ITS NEW 4,700SQ FT STORE ON THE LOWER LEVEL ALONGSIDE NIKE, ADIDAS AND HAIDILAO HOT POT. THE BRAND’S LATEST STORE
STOCKS FASHION FAVOURITES LIPSY, AS WELL AS THE GROUP’S APPAREL AND FOOTWEAR LINES FOR WOMEN, MEN AND CHILDREN, AND HOMEWARE AND BEAUTY PRODUCTS.

LANDSEC WELCOMES NEW SITU LIVE TO LAUNCH IN
PORTFOLIO LETTINGS THE SPRING

Landsec has completed 26 deals with 21 brands in the last ten months Situ Live, a new to market experiential retail concept, will launch
across four of its outlet malls, Gunwharf Quays, Braintree Village, at Westfield London in spring 2021, showcasing some of the
Clarks Village and Junction 32. Totalling 48,000sq ft, the signings include world’s best products.
three relocations and two upsizes, and feature a number of premium The first venue will feature live theatrics and storytelling
brands, such as Kate Spade and Calvin Klein. performances across six curated arenas, including Fitness &
Bruce Findlay, Managing Director, Retail, at Landsec, said: “As Wellbeing, Connected Home, Nutrition Kitchen, Entertainment,
challenging as 2020 was, our flagship outlet villages proved enduringly Home & Mobile Working and On The Move.
popular with consumers during the pandemic due to their open-air This bold new approach to physical retail will allow consumers
nature, accessibility and range of brands. This has created opportunities to connect with brands in more personal ways than ever before,
to reimagine each to create offers even more closely aligned to what picking products suited to their lifestyle, complemented by
consumers are seeking. Our team has worked hard to attract the very personalised advice from Situ Live’s knowledgeable team. Situ
best brands, and their success is reflected in the volume and quality Live shoppers will be able to compare products in ever closer
of the new names we have welcomed to our destinations this year.” detail, before deciding whether to discover more or purchase
KLM and Hall Lahaise act for Landsec on Braintree Village and directly from the manufacturer simply by scanning a QR code.
Gunwharf Quays. Head Retail and KLM represent Clarks Village Situ Live has also announced that international brands Maserati,
and J32. Lutron and Facebook have signed up as launch partners.

06 RETAIL & LEISURE INTERNATIONAL FEBRUARY 2021