Page 29 - March #170

witnessed before. which is only the 11th title in our history to do so. Now with the
The launch of the largest cinema theatre in Serbia at the Cineplexx incredible slate of films coming up in 2022, we have much to be excited
Galerija Belgrade took place in 2020 and last year saw the unveiling of about,” Dolci explains.
the first-ever IMAX theatre in Cannes at the recently opened Cineum This evidence suggests that cinema is still an experience many people
Cannes. The site in Cannes is of particular importance to Giovanni will leave their homes for, and IMAX will strive to o er guests something
and the company, as for decades Cannes has been a fulcrum of the extraordinary and carry on raising the bar for theatre lovers.
film industry. “Being able to o er the IMAX experience here is very “At IMAX, we have been exploring new and unique content
important and we are going to be leveraging this site in collaboration experiences for audiences, such as a partnership with Apple around the
with our partners for events, activations and to show people that cinema tragedy of Macbeth, we had a partnership with Amazon to screen Kanye
is alive like never before,” explains Dolci. West and Drake’s concert, and we are currently working on an exciting
His role at IMAX Corporation is to continue the growth of the event which aims at showing the Beatles’ famous rooftop concert. We
company and to ensure that IMAX becomes more and more the place are doing a lot of work on content to make sure we stay as relevant as
to be for unique fan experiences and the screens to see new content possible and as exciting as we can for our audiences,” says Dolci.
across the globe. Dolci feels there is scope for more growth in Japan, As our time with Giovanni nears its end, he concludes the interview
which has become one of their key markets after the launch of their new by talking about the upcoming release schedule, and how titles like Top
flagship location, Grand Cinema Sunshine in downtown metropolitan Gun: Maverick and Avatar 2 will be key releases for IMAX, and that
Tokyo. He goes on to say that China carries on delivering extraordinary this year there are an unprecedented number of titles that have been
results and o ers incredible growth opportunities, whilst in countries shot with IMAX cameras which is an exciting facet for the company as
such as Saudi Arabia opportunities are appearing that had not previously it allows them to heighten the di erentiation of their theatres for fans.
been available. “I am looking towards a bright future and feel that we all need to be
“When I look at the cinema industry for the coming year, I am resilient moving forward no matter what the future holds. We are seeing
extremely excited for the future as we are coming o the back of an businesses bounce back and people getting on with their lives and to
incredible few months of performance. For example, Spider-Man: No what they love doing and I think we need to capitalise on this and use it
Way Home crossed the $100M threshold in IMAX box o ce takings, as a base for a thriving tomorrow.”

Cannes, France

Finnkino Helsinki Pathe Spreitenbach
Finland Switzerland