Page 6 - March 2023 #179

UK

TECHNOGYM UNVEILS UK-FIRST EXPERIENTIAL
RETAIL AT SELFRIDGES LONDON

The new space offers an ultimate wellness experience,
including complimentary 30-minute fitness training
sessions and the very latest home workout solutions
available in London.
The elegant 44sq m retail space is located on the
Lower Ground Floor and has been created to offer
consumers the opportunity to discover the latest at-
home fitness products, technologies, and services.
Offering a personalised wellness experience, the store
gives wellness-savvy shoppers access to experienced
consultants for bespoke home-gym projects, free-
of-charge – helping customers to create their home
workout space.
Marking the glamorous opening event, the brand was
joined by VIP and Fashion Designer Oliver Proudlock
and model Emma Louise Connolly, who are both
ambassadors for the brand.

LEADING UK RETAIL AND LEISURE DESTINATION TRAFFORD CENTRE IS DELIGHTED TO ANNOUNCE THE OPENING OF ITS NEWEST SPORTSWEAR STORE CASTORE. THE
PREMIUM SPORTSWEAR BRAND IS CONTINUING TO DRIVE ITS PHILOSOPHY OF BETTER NEVER STOPS WITH THE LAUNCH OF ITS LATEST STORE AT THE MANCHESTER CENTRE.
THE 1,200 SQ FT STORE IS LOCATED ON UPPER REGENT CRESCENT AND HOME TO CASTORE’S LUXURY SPORTSWEAR AND INNOVATION. THE STORE WILL FEATURE A VARIED
RANGE OF PREMIUM SPORTSWEAR, INCLUDING BOTH MENS AND WOMENSWEAR, A SELECTION OF CASTORE TEAMWEAR AND THE NEW RED BULL REPLICA COLLECTION.
FOUNDED IN 2015 BY BROTHERS TOM AND PHIL BEAHON, CASTORE WAS CREATED TO BRING A NEW LEVEL OF PERFORMANCE TO SPORTSWEAR.
SHELLEY SANDZER TO SERVE ROXY LEISURE OPENS NEW
UP FIVE GUYS TO BRACKNELL ROXY BIRMINGHAM SITE

Specialist UK leisure and property agency, Shelley Sandzer, has secured The second ‘Booze & Ball Games’ concept in Birmingham
a new site in Bracknell for premium burger brand Five Guys, as the showcases an exclusive crazy pool course, two karaoke rooms,
restaurant continues its expansion across the UK. duck pin bowling and beer pong.
Five Guys is set to open a 58-cover, 3,000sq ft restaurant at The Positioned in 1 Victoria Square, previously the Kong site, the
Lexicon, a leading Berkshire destination and one of the UK’s biggest new Roxy Ball Room venue is located adjacent to Victoria Square,
town centre regenerations, moving into Bill’s former unit at the home to Birmingham’s Town Hall, Museum and Art Gallery,
scheme. Opening in May, Five Guys will serve up its renowned burgers, Council House, and the city’s yearly Frankfurt Christmas Market.
delivering quality, customisation and freshness, providing a takeaway The competitive gaming concept continues to follow its
and eat-in offering for locals and residents. signature ‘Booze & Ball Games’ mantra, where guests can
Shelley Sandzer has had a long-standing relationship with Five Guys experience activities including American pool, basketball, ping
since its inception, securing the brand’s first UK site in Covent Garden pong, shuffleboard and more.
back in 2013, as well as its 100th site in St Pauls in 2019. With over The venue’s most notable activities include two karaoke
150 sites in the UK, Five Guys in Bracknell will add to its Berkshire rooms, suitable for both small and larger groups, Roxy’s exclusive
portfolio of restaurants, joining ever-popular nearby sites in Reading crazy pool course, two duck pin bowling lanes and beer pong
and Windsor. throughout. Alongside this, Roxy Ball Room Victoria Square has a
The news follows a number of successful leasing deals for Shelley food and drink offer that caters to all occasions including ‘Roxy
Sandzer over 2022, such as securing Yakiniku Like’s first site in the UK. Signature’ drinks and Roxy Dogs.

06 RETAIL & LEISURE INTERNATIONAL MARCH 2023