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RLI Innovation in Technology Award
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El Boulevard. Vitoria-Gasteiz | Spain | Spain
El Boule
This award paid tribute to the rise of technology and the way it is being increasingly utilised in the retail and
leisure real estate industry. Businesses could nominate their most outstanding digital innovation, demonstrat-
ing how it was delivered, the difference it has made and its commercial success.
EL BOULEVARD
A new Digital Art experience will surprise any visitors to the Boulevard Shopping Center, located in Vitoria-Gasteiz (Basque
W e conceptualise, design and e x ecut Country, Spain). A digital totem of 154sq m, standing 14m high and more than 25 million pixels of image quality, displays
We conceptualise, design and executee
Digital Art Contents that completely change the experience of visiting the shopping centre that Trison Necsum has digitised.
digital installations and entertainment
digital installations and ent er tainment One of the main attractions of the mall is the WOW 3D contents, which will not go unnoticed and will enhance the Boulevard
on social networks. Featuring impressive digital art content that highlights the digital architecture and an impressive wa-
in more than 100 countrieshan 100 countries
in mor e t terfall that shocks those present with its three-dimensional architecture. One of the most surprising and creative moments
features an amazing dragon that will roar to the amazement of visitors to this unique offering.
www.necsum.com.necsum.com
www
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