The store has been opened by Fawaz Alhokair (Alhokair), the leading franchise retailer in Saudi Arabia.

The launch of the store is a key milestone in Alhokair’s strategy to enhance customer experience by introducing unique concepts to the ever-growing and continuously appealing Saudi market. The addition of this, the first Flying Tiger Copenhagen store in Saudi Arabia, falls in line with Alhokair’s mission to bring unique and diversified brands to its customers by leveraging key partnerships with international brands.

Speaking on the store opening, Marwan Moukarzel, Chief Executive Officer at Alhokair said: “We are committed to partnering with brands that share our vision and ambition to introduce personalised customer experiences and diversified offerings. As part of our commitment to cement our position as the leading lifestyle retailer, we are meeting a pertinent need for uniquely driven concept stores in the Saudi market.”

The launch of this store marks the mobilisation of ambitious plans by Alhokair to introduce 45 stores in five years. The next Flying Tiger Copenhagen stores will open in Riyadh Gallery, Mall of Dhahran and Al Nakheel Mall Dammam.