Funan Mall has officially re-opened in Singapore after a three-year development. The mall will be home to more than 190 brands. The brands will be distributed into six passion themes, which will be; Tech, Craft, Play, Fit, Chic & Taste.
The new Funan mall will go beyond selling IT products as it did prior to its rebuilding, to incorporate a technology experience throughout the entire development.
Using one of the about 40 smart directories in Funan, shoppers can browse and search for trending merchandise before mapping the shortest route possible to reach a store with the wayfinding system. Enabled by sensors, these smart directories can also make product recommendations based on the shopper’s demographic profile.
