Gymshark are set to open their first physical store at Long Acre in Covent Garden, which will mark the first time that fans of the infamous fitness brand Gymshark will be able to purchase items in store. The brand has also teamed up with Gymbox, a fitness company with more than ten locations across London to deliver 16 workout classes that will push participants to their limits.
Gymshark has come a long way since founder Ben Francis started the fitness brand in his parent’s garage in 2012. The company was recently listed at number 18 in the Sunday Times International Track 200, rumores of a funding deal in April last year gave it a £500 million market value. The brand has built a cult following online by sponsoring popular YouTube and Instagram influencers, amassing 116.5m followers across various platforms.
