The convenience retail project caters to necessary everyday services and products in the residential area which has seen steady development in recent years.
A McDonald’s Drive Thru, Auchan supermarket, Sinsay, and another 23 local and national entrepreneurs provide a customised mix of products and services resulting from community consulting.
This year, Iulius opened two Family Market projects in Iași, the first one in Miroslava Commune this summer, and now the second one in the Bucium neighbourhood. “This is a €12M investment and we have a retail area of 5,500sq m accommodating 26 brands, which have created over 180 new jobs,” says Radu Pârlea, Shopping Center Manager, Family Market. “Most brands are local and national, with fresh and healthy products, from a flower shop, grocery, pastry shop, meat goods, and restaurants, to car parts, hair salon and necessary everyday services. The concept is designed to address the public interest in local consumption.”
“The idea for Family Market emerged before the pandemic, but the period of restrictions reinforced the usefulness of the concept, especially in residential areas around the city limits, which have attracted more and more young families. The five months of operation of the project in Miroslava confirm that this is a concept the market needed. For the project opened in Bucium, the approximately 30,000 residents of the neighbourhood will be able to reduce their trips to downtown Iași, located 6-8 kilometres away, to access services they now have immediate access to,” added Radu Pârlea.
