The Indian jewellery firm has launched its first brick-and-mortar location in Orion Mall, Rajajinagar Bengaluru.
The brand is driven by three core values – fashion, technology and variety and has gained momentum with customers by providing fresh, fun and lightweight jewellery that is affordable and perfect for everyday wear. The physical stores aim to enhance a customer’s sense of touch, feel and trial of the jewellery collections.
The store is complete with full-length mirrors and in-store stylists to advise and consult customers on which pieces are perfect for them.
Speaking of the opening, Sajora Yeramilli, Founder and Chief Executive Officer, said: “Melorra’s journey in the jewellery world has been completely unique in every respect. From online to offline, the launch of the retail stores will provide a seamless, customer-in-control experience.”
The store also offers shop online pick up in store; shop in-store ship to home and everything in between.
