GPE has announced that The North Face and JOSEPH have signed retail leases for new London stores on Regent Street.
GPE has announced that VF Corp, which trades as The North Face, the quality outdoor clothing brand, has signed a lease to expand its global flagship, located at Walmar House, 288-300 Regent Street. The clothing brand’s new space comprises approximately 10,000sq ft across the ground and basement floors, which will increase its retail footprint by 33 per cent.
The North Face has traded successfully at GPE’s Walmar House site since 2015 and the expansion follows a period of strong trading at the current flagship store in the heart of London’s major shopping district. Walmar House is a Grade II Listed building prominently positioned on Regent Street, a renowned shopping district rich in history and culture, 56,500sq ft across seven floors of retail space. VF Corp has committed The North Face brand to a 10-year lease.
Further south on Regent St, British contemporary designer fashion brand, JOSEPH, has also signed a lease for a new store located at Kingsland House, 124 Regent Street. This lease signing completes the repositioning of the retail offering at Kingsland and Carrington House, following TUMI, Russell & Bromley, Pret A Manger and The Body Shop who completed new leases with GPE last year. This will be JOSEPH’s 6th London stand-alone store.

