Macerich have announced that Primark, which is looking to open 60 stores in the US, has secured a lease at Queens Center in the Elmhurst section of that borough for a 54,562sq ft of multi-level space.

It will be the Irish value fashion retailer’s seventh location within the portfolio of the big mall owner, others including Kings Plaza in Brooklyn, Danbury Fair in Connecticut, and Freehold Raceway Mall in New Jersey. Macerich reports that overall sales at Queens Center top $1,700 per square foot.

“We believe this popular international concept will drive significant traffic to this already heavily visited gem in the Macerich portfolio,” said the company’s Executive VP of Leasing F.K. Grunert.

“Six years after we opened our first store in Boston, it’s clear that US customers – from Florida right up to Chicago – are loving the unique Primark offer,” said the value fashion retailer’s CEO Paul Marchant in 2021. “It feels like we’ve established a strong foundation from which to accelerate our expansion in the US market.”