Money spent on make-up and other cosmetics can average $909 a year in the Kingdom of Saudi Arabia and the UAE.
Women in the UAE and Saudi Arabia have topped the global charts in spending on make-up and skincare products, making the two countries the world’s cosmetics capitals, according to a new report.
The biggest spenders are Saudi women, who rack up $909 (3,350 UAE dirhams) in yearly bills, followed by Emirati women, with an annual tab of 694 dollars (2,550 dirhams), according to a study by discount site Picodi.com.
Picodi polled more than 9,000 respondents over 40 countries worldwide to understand the cosmetics preferences of consumers in different markets.
Nikolay Kashcheev, an analyst at Picodi, said that wearing make-up or using skincare products is a big part in the Arab culture, despite restrictions around dressing in public.
“In Arab culture, women need to hide almost their entire body in public. But regardless of the laws and customs, women want to look special and wearing make-up is the way to do so,” Kaschcheev told Zawya.