The sporting goods retailer, famous for its mega-sized stores filled with a variety of attractions, will open in Oklahoma City in the spring of 2028.
It will be Scheels’ second location in Oklahoma, joining Tulsa, where the company opened last year. Planned for a new mixed-used development on the north side of Oklahoma City, the more than 300,000sq ft location will house 80 specialty shops under its roof. In addition to sporting goods and outdoor gear, the extensive merchandise assortment will include an expanded selection of clothing and footwear from brands that include Nike, Vuori, Wolf and Shepherd, First Lite, Spanx, UGG and others.
The location will also offer a variety of services including expert golf club fittings, baseball and softball fittings with HitTrax technology, archery tuning with certified technicians, bike services by trained mechanics and more.
The store will be designed as a one-of-a-kind destination, from signature attractions like the Ferris Wheel and candy shop to the 16,000-gallon saltwater aquarium filled with over 600 fish. Other attractions will include a wildlife mountain, interactive arcade games and a restaurant.
Bringing the project to life has been a true community effort, Scheels said, made possible through the support of the Alliance for Economic Development, Greater OKC Chamber, the City of Oklahoma City and the Oklahoma Department of Commerce.
“Scheels will be a tremendous addition to Oklahoma City, bringing a unique retail and entertainment experience that will attract visitors from across the region,” said Christy Gillenwater, President and CEO of the Greater Oklahoma City Chamber. “Beyond the jobs, tax revenue, and investment this project brings, Scheels will strengthen our city’s reputation as a sports and fitness destination, help drive additional development and create new reasons for families to spend time and money in our community.”

