The online-only Indonesian beauty retailer has opened ten physical store locations across five major cities – Jakarta, Tangerang, Bandung, Bogor and Surabaya.
Founded in 2014, Sociolla is a branch of beauty-technology company Social Bella. The company describes itself as the leading beauty and personal care e-commerce player in Indonesia.
The first Sociolla store opened last year in West Java and now the brand has opened a number of stores in key locations including Central Park and Lippo Kemang Village in Jakarta; Bintaro Exchange in Tangerang; Pasirkaliki in Bandung; Aeon Sentul in Bogor and Pakuwon Mall in Surabaya.
“The opening of the new stores is a form of our commitment to provide a fun and comprehensive shopping experience,” commented Social Bella Indonesia Co-Founder and CMO Christani Indiana announced in a statement.

