The online music technology and instrument retailer has launched The Sweetwater Gear Exchange, a marketplace where music makers can buy and sell gently used equipment.
Gear Exchange sellers can create their own customised storefront, including setting a store address, outlining policies for returns, and adding a bio to let people learn more about them.
To maintain safety, Gear Exchange has implemented tight fraud prevention measures that include requiring photos of the exact item listed. There will be “badges” available on the storefront pages that highlight how long Gear Exchange sellers have been verified Sweetwater customers.
Additionally, there will be a full team of administrators monitoring the marketplace for any potential security risks, the company said.
“The Gear Exchange provides music makers and gearheads the opportunity to find a common place to buy and sell items, sharing the remarkable stories behind each unique piece,” said David Stewart, Chief Marketing Officer at Sweetwater. “We are excited to provide a new forum for artists to find the perfect equipment to make the music they love.”
