A leading global mixed martial arts organization is collaborating with the Amazon Merch on Demand service.
UFC is selling a new selection of officially licensed fan gear products, featuring an array of original designs. The expanded selection, now available for purchase in Amazon online stores, includes apparel items such as t-shirts, hoodies, sweatshirts, long sleeve shirts, and tank tops; as well as accessories such as cell phone cases.
Consumers are able to choose from among hundreds of new and original designs that have previously not been available. The new catalogue of items is made available through UFC’s participation in Amazon Merch on Demand, a print-on-demand service that allows consumers to shop for fan merchandise. The expanded selection of UFC merchandise is now available in Amazon stores in the‘UFC Powered by Zappos’ brand page.
“We’re thrilled to work with an incredible company like Amazon to enhance our fan gear with a broad array of new products with original designs for UFC fans,” said Tracey Bleczinski, Senior VP, UFC Global Consumer Products. “UFC fans are deeply passionate and loyal, and our fan gear is an authentic way for them to show their love and pride for the sport and stay connected to the brand.”