The retailer Von Maur Department Stores is set to enter a major East Coast state for the first time in 2027.
The retailer will open an anchor store in fall of that year at Freehold Raceway Mall in Freehold Township, New Jersey, marking its debut location in the state. The three-level, approximately 164,000sq ft Von Maur store will offer products from top brands across categories including apparel shoes, accessories and gifts.
Von Maur’s debut New Jersey store will be an anchor tenant in the space previously occupied by Nordstrom at Freehold Raceway Mall and will feature the brand’s “residential ambiance, plush furnishings, open-floor plan and live music from the store’s grand piano”.
Once the Freehold store is complete, Von Maur will have 40 department store locations across the country. The company is also undergoing a multi-phased, $100M renovation of its existing stores over the next five years, which it announced in 2024. Last spring, Von Maur opened its first location in North Dakota, at the West Acres Mall in Fargo, North Dakota.
“We are thrilled to bring the Von Maur experience to Central New Jersey,” said Jim von Maur, President and fourth-generation leader of Von Maur Department Stores. “Freehold Raceway Mall is the area’s premier shopping destination and we look forward to joining its vibrant retail community. As we continue to expand across the country, this new location represents an exciting milestone for our company.”

