The Barcelona-based global fashion retailer has opened its 60th US location with a new store on Chicago’s Magnificent Mile – its first store in Illinois.
The approximately 11,000sq ft outpost features the brand’s women’s and men’s lines, with all merchandise created at Mango’s Barcelona headquarters, which features a team of more than 500 specialists.
The new store is part of the company’s ambitious US expansion plan which aims to open more than 20 stores in the country this year, resulting in about 65 company-owned stores by the end of 2025. In the upcoming months, Mango will also increase its presence in California with a store in Costa Mesa’s South Coast Plaza.
The new location features the company’s Mediterranean-inspired “New Med” concept, which is designed to showcase the brand’s spirit and freshness. Sustainability and architectural integration are key to the design, which mimics a Mediterranean home that features warm tones and neutral colours, combined with traditional, handcrafted and natural materials.
The store also highlights certain elements that give a nod to the store’s local uniqueness of the Windy City. In collaboration with local construction teams, Mango incorporated brickwork along the walls paying homage to the city’s architectural legacy. A horizontal layout, with concealed vertical joints, echoes the signature masonry of iconic Prairie-style houses, creating a connection between Chicago’s history and Mango’s Mediterranean identity.
Additionally, the geometric wall textiles are inspired by a drawing by Eugene Masselink, Frank Lloyd Wright’s trusted apprentice and reflects Wright’s guiding principles of structure, rhythm, harmony and reverence for nature.
