The world-renowned mall continues to expand its world-class retail lineup with the addition of three distinctive new stores – Arabian Oud, Rowan and Rolife – each offering guests a unique and elevated shopping experience.
Arabian Oud, the world’s largest Arabian fragrance retailer, brings its rich heritage of craftsmanship and luxury to American Dream. The new location offers a carefully curated selection of perfumes, oils and exclusive collections that reflect evolving consumer preferences for authenticity and sophistication. With over 1,200 stores across 37 countries, Arabian Oud continues to lead the global fragrance industry, offering a premium, immersive experience that celebrates Arabian artistry and tradition.
Rowan redefines ear piercing as a safe, celebratory and empowering experience. Every piercing is performed exclusively by licensed nurses using hypoallergenic jewellery, ensuring comfort and care. Rowan’s mission is to make every milestone special – whether it’s a first piercing, a family celebration, or a moment of self-expression.
Rolife offers an imaginative world of creativity and craftsmanship with its range of DIY kits, 3D wooden puzzles, mechanical assembly models and IP trendy toys. Designed by Robotime under the Rolife, ROKR and Rowood brands, the store caters to hobbyists, collectors and anyone seeking thoughtful, hands-on experiences and memorable gifts.
“These three additions showcase American Dream’s commitment to offering a diverse mix of brands that bring creativity, culture and craftsmanship together,” said Adam Petrick, Chief Marketing Officer of American Dream. “From the art of fine fragrance to the joy of self-expression and hands-on design, each of these retailers enhances our guests’ experience in a unique way.”
