Apparel Group brand NEW YORKER celebrates the reopening of its store at Dubai Festival City following an extensive facelift.
With a fresh new look and an enhanced shopping experience, NEW YORKER is back at Dubai Festival City, bringing customers the hottest fashion trends and highlights of the season. The revamped store features the latest collections from NEW YORKER’s own brands, including FSBN, FB SISTER, SMOG, AMISU, BLACK SQUAD, ICONO, IQ, STUDIO 71, LUCKY ATHLETES and CENSORED, alongside a wide selection of accessories to complete every look.
About New Yorker
Based in Brunswick, Germany, NEW YORKER, a successful player in the young fashion business, has over 1.300 stores in over 45 countries. The company has gone from strength to strength for more than 50 years, making it one of the world’s largest fashion brands, and now employs 26,000 people. Its product range consists of its own brands FSBN, FB SISTER, SMOG, AMISU, BLACK SQUAD, ICONO, IQ, STUDIO 71, LUCKY ATHLETES, CENSORED and ACCESSOIRES and caters for trendy customers of all ages.
About Apparel Group:
Apparel Group is a multibillion dollar conglomerate since 1996 based in Dubai, UAE, with a growing network of 2,600+ stores and a diverse portfolio of 85+ international brands across 14 countries. The Group has established a strong presence in the GCC—Bahrain, Saudi Arabia, Kuwait, Qatar, and Oman—and continues to expand across key markets including India, Southeast Asia, South Africa, and Egypt. Offering an integrated omni-channel experience, Apparel Group represents global names such as Tommy Hilfiger, Skechers, ALDO, Charles & Keith, and Tim Hortons. Its sustained growth is driven by a multicultural workforce of 28,000+ and steered under the leadership of its founders, Sima Ganwani Ved and Nilesh Ved.



