The company plans to expand in the GCC with four new venues by late 2026, marking its most significant growth since 2020.
Brass Monkey Hospitality has unveiled plans to expand its footprint in the Gulf Cooperation Council by opening four new venues in late 2026, marking the company’s most significant growth since its inception in 2020.
The initiative not only highlights Brass Monkey’s successful transformation from a Dubai-based concept to a prominent regional hospitality brand but also signals a growing trend of home-grown operators scaling beyond local markets.
The new venues will be strategically located at The Galleria Mall Al Maryah Island in Abu Dhabi, Motor City Clubhouse in Dubai and Bahrain Harbour.
In addition, the group will launch an Asian rooftop restaurant and terrace named Hey, Tiger, representing its first new concept since its establishment. Collectively, these openings underscore Brass Monkey’s commitment to creating engaging entertainment experiences that integrate dining, gaming and socialising.
The upcoming openings reflect a deliberate strategy of managed growth, focusing on reinforcing the brand and enhancing customer experiences, rather than simply increasing the number of locations. The expansion into Abu Dhabi and Bahrain is anticipated to further solidify the brand’s presence in the region.
