Bulgari has recently opened a new boutique in Lucerne (Luzern) at Grendelstrasse 21. This store integrates the Peter Marino concept, a new architectural identity for Bulgari which draws inspiration from the Roman roots and the cultural heritage of the Roman House, and which emphasizes a distinctively Italian approach to modernity.
On a total of 160m2 spread over two levels, this store offers a wide assortments of fine jewelry but also watches and leather goods. The Serpenti, B.Zero1, Fiorever, Octo Finissimo and many other collections will definitely seduce the local and the international clientele.
“We are proud of this beautiful store in Lucerne and delighted to welcome our clientele to discover the beauty and the craftsmanship of our unique Bulgari Creations, in a magnificent Roman atmosphere” Roberto Marino, General Manager of Bulgari Switzerland
This new emblematic location in Switzerland, which was one of the key destination abroad for Sotirio Bulgari’s business, bringing him success and prosperity thanks to its affluent and discerning clientele, and the creative vision of Peter Marino focused on materiality, color and historicism as well as Bulgari’s obsession for the magnificence of craftsmanship. An evocative journey from Rome to Lucerne, experienced through the language of architecture and the poetry of traditional artisan techniques.
