Located within the flagship’s concept space, the installation is dedicated to the Thomas Burberry monogram. Spanning five rooms, much of the pop-up is decorated with interlocking TB initials from floor to ceiling, and includes multiple interactive points for visitors to explore.
According to the brand, the experience includes a theatre made to imitate Burberry’s Autumn/Winter 2019 runway show space, featuring pieces from the runway collection on floating bust forms; an industrial space filled with cardboard building blocks, silver and gold mirrored cubes, and rectangular shapes covered in the Thomas Burberry monogram packaging tape; a window featuring a blank canvas for visitors to decorate and a café inspired by Burberry’s all-day café in London. The café features Nick Knight’s ‘Portrait of a Rose’ print and offers a menu of British classics, including a traditional English breakfast, fish and chips and bread and butter pudding, the brand said.
Visitors can browse a selection of products from Burberry’s Autumn/Winter 2019 collection, the Thomas Burberry Monogram collection, the Spring/Summer 2020 pre-collection and Monogram motif products including t-shirts, hoodies and accessories, curated by Nordstrom’s vice president of creative projects, Olivia Kim.
The Burberry installation will remain open through to the end of December 2019.