The Spanish women’s fashion brand is preparing to open its first permanent store on the international market this coming October, when it will open its doors in London on King’s Road, Chelsea.
The brand already made its debut in the British market last November, when it set up a pop-up store in Covent Garden.
The boutique will span 74sq m across two floors, where Byan will showcase and sell its collections, as well as host workshops and various activities. This is its second company-owned store; in 2024, it made its brick-and-mortar debut with a location on Madrid’s prestigious Claudio Coello Street.
Byan was founded in 2018 by Andrea Moragues and from the very beginning, has focused on the international market: overseas sales now account for 60 per cent of its business, with the United States, the United Kingdom and Italy as its main markets. In addition, the brand is carried in department stores across various countries: Liberty in London; Le Bon Marché in Paris; El Corte Inglés in Madrid and Lisbon; Bongénie in Switzerland and Falabella in Chile and Peru.
With a production model based on limited editions, the brand is headquartered in Madrid and focuses on timeless design and production in local workshops. Financially, the company reported revenue of three million euros in 2025 and expects to increase its revenue by 50 per cent over the next three years.
