The first restaurant set to feature the new design will be located in Lakeland and is expected to be completed by summer 2021.
The new ‘restaurant of the future’ design will bring a bold and contemporary edge to the brand’s iconic imagery. The intention is to provide a better experience for customers at the walk-up windows, patios, and drive-thrus. The new stores will be built on a smaller footprint and the interior has been designed to cater for speed and efficiency.
The new design is a key piece of the brand’s five-year brand expansion and growth plan, which has been funded by a $20M capital from equity firm and company owner Oak Hill Capital Partners IV. After the first store in Lakeland has opened, the brand intends to rollout the model to its existing restaurant base.
Chief Executive Officer of Checkers & Rally’s, Frances Allen, commented: “The new external design and reimagined kitchen will make it easier for us to serve hot, delicious food quickly for frictionless guest experiences. Our employees will be empowered to do a great job with new equipment in a building they can be proud of, and our new restaurants will be a bright, fun, stress-free place where members of our communities can feel appreciated and respected.”
