The concept shop is located on the fourth floor at 192 Mercer Street. The experiential retail space has been designed to be both a community and shopping space. The spaces, which have been dubbed ‘Universal Standard 1:1’ are available for customers to use free of charge.

‘Everything is changing. Shopping in a physical space needs to be about much more than the purchase transaction, bringing delight and value beyond the product is everything. We wanted to create a space our customers felt was theirs as well – their pied a terre in the heart of every city a 1:1 exists.’

‘There are no rental fees, no membership fees because we have learned that generosity is never wasted on our customers. Universal Standard is about access – period – and the community we see coming together in these spaces all over the country is everything we intended to bring into being when we started our company’ – Alex Waldman, Universal Standard Co-Founder & COO.

This opening in New York City marks Concept Shop’s fifth opening. The other locations being; Seattle, Chicago, Portland & Houston. The company plans to expand their presence and has set an ambitious goal of opening in ten more locations over the next 12 months.