Page 16 - Sep-Oct 2021

asia

SHINSEGAE OPENS SECOND DEPARTMENT STORE IN

DAEJEON, KOREA

Shinsegae Department Store has opened a second
branch in Daejeon, Korea. Opening on 27 August and
at 284,224sq m, it is the brand’s third largest store in
South Korea.
The new location, called Shinsegae Art & Science,
consists of a department store and the 193-storey
Shinsegae Expo Tower, furnished with an aquarium,
science exhibition spaces, a multiplex cinema and an
indoor sports theme park. The tower also features
a five-star hotel called “Onoma”. It is to be the first
hotel launched by a department store.
Both the store and the tower were designed by
internationally renowned designers and architects
including Rockwell, the designer behind the famous
MGM hotel chain. Local media outlets expect the
new complex to create more than 20,000 jobs for
the people of South Korea.

ESLITE TO OPEN 100 IKEA CREATING HOUSING
SMALL FORMAT STORES IN ITS MIXED-USE SPACE

Bookstore chain Eslite plans to open 100 stores in Taiwan within Ingka Centres, which is part of the group that owns Ikea, has
three years, with one store planned for China in 2024, according to kicked off the sales process for some 500 flats at its first-ever
media reports. mixed-use retail and residential development, in Changsha, the
From the beginning of the third quarter, the Taiwanese retailer capital city of Hunan Province in south central China.
plans to open smaller community stores within its native market Livat Changsha includes over 380 shops, a mix of restaurants,
by 2024. The company also plans to open an Eslite bookstore in cafes, entertainment, sport and event areas, as well as over than
China in 2024, Eslite Chairperson, Mercy Wu, told shareholders at a 500 flexible live-work units. Designed in collaboration with Ikea,
meeting last week, as reported by Taiwan News. the live-work units aim to reflect the lifestyles of Changsha’s
In addition to the small-format stores, Eslite has announced it is entrepreneurs and working population and provide residents
planning to open its largest store ever in the New Taipei City district with social communal areas, a gym, reception room and co-
of Xindian. Slated to bow in late 2022 or early 2023, the flagship working spaces.
store will be housed in Yulon Towns, a commercial centre developed Ingka Centres has invested over £478M in the scheme and
by carmaker Yulon. expects to welcome 20 million visitors every year.

16 RETAIL & LEISURE INTERNATIONAL SEPTEMBER / OCTOBER 2021