Page 9 - Sep-Oct 2021

news inbrief

BOUTIQUE FITNESS STUDIO
1REBEL UNVEILS ‘RIG’ MANGO LAUNCHES FLAGSHIP
The Spanish fashion retailer has opened a new
flagship store on London’s iconic Oxford Street,
The announcement follows the brand’s next door to its former flagship. Occupying an
successful opening of Oxford Circus, and is area of 1,400sq m, the store spans three storeys
the first introduction of 1Rebel’s expansion and houses the brand’s woman, man and kids
plan to launch more local sites to cater lines, and also offers its customers a click and
to a new demographic of customers that collect service.
are now working from home, allowing the
growing Rebel Army to seamlessly fit the
irreplaceable 1Rebel experience into their NEW TAPROOM OPENS DOORS
new everyday routine. Located just minutes away from Bath Spa Train
Launching exclusively to the new Station in the SouthGate Shopping Centre,
Hammersmith site and billed as the brand’s the new taproom adds to the ever-growing
toughest workout to date, the King of Gym’s BrewDog portfolio. The bar is kitted out with
latest concept, RIG aims to put stamina to 28 taps that pour the very best beer from
the ultimate test in a killer circuit-based BrewDog and other guest breweries that are
combination, where functional fitness bound to become popular with visitors.
meets HIIT. Suitable for all fitness levels but
designed to push Rebels to achieve new CREW CLOTHING ADDS UNIT
limits for themselves. The British lifestyle brand has opened a newly
relocated store in Princesshay, Exeter that
TOCA SOCIAL LAUNCHES ITS is double the size of its previous store in the
city. The opening makes this new location
DEBUT SITE AT THE O2 the brand’s national flagship store and offers
menswear, womenswear and kidswear.

The O2 has announced the debut launch of Guests are able to enjoy their own
TOCA Social, the world’s first entertainment personal booth, with each booth providing DOBBIES UNVEILS NEW STORE
and socialising venue with a football twist. space for up to 12 people to ‘play, dine and The Dobbies garden centre chain is set to open a
Kicking off the launch last month, TOCA score’. Guests also have the option of taking new small format Little Dobbies store in London’s
Social officially opened its doors on Thursday part in an array of football-based games Richmond. The retailer has agreed a ten-year lease
12 August, welcoming its first visitors to enabled by innovative ball delivery and AI for the 2.700sq ft space which was previously
experience the brand new 30,000sq ft enhanced tracking technology. Founded by home to a Topshop store. The store will operate
venue. With a variety of interactive football- two-time US World Cup and former MLS under the Little Dobbies banner, following the
based games on 17 interactive playing and English Premier League Midfielder, launch of the concept in Edinburgh last year..
spaces, accompanied by a world-class food Eddie Lewis, the concept is designed for all
and drinks menu, TOCA Social is a vibrant ages, abilities and football interests. At The ASDA BEGINS A PARTNERSHIP
destination bringing the physical and digital O2, TOCA Social has created a space for George at Asda has launched a partnership with
worlds together in a way never seen before. everyone to enjoy, mixed with an American- online fashion brand Missguided in 100 stores
Featuring a trophy wall with an interactive inspired menu and unique cocktails. and online via George.com. Customers will be
leader board, three bars, and a Willy Wonka Alex Harman, President of TOCA Social, able to shop a selection of dresses, blouses
inspired dessert room coming soon, all added on the opening: “This space has and co-ords in store as part of George’s wider
inspired by Gensler design, TOCA Social at provided us with everything we need to strategy to partner with relevant brands that
The O2 takes immersive experiences to a kickstart TOCA Social’s journey and enable appeal to younger shoppers and complement
new level. us to welcome people of all ages.” existing trend-inspired own-label collections.

two events...

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SEPTEMBER / OCTOBER 2021 RETAIL & LEISURE INTERNATIONAL 09