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Key pillars of the event
At the event will be a dedicated leisure programme built around
key industry players looking to create vibrant experiences for
places and spaces in Italy, while there will be an F&B exhibition
area at the heart of MAPIC Italy with restaurant chains looking
to conduct business in Italy. There will also be a specific zone
that includes the most innovative solutions to help visitors make
their business more profitable.
The six pillars of the programme of conference and contents
will help participants to identify the right business partners to
help them to create new and unique lifestyle & experiential
destinations.
The new retail – Concepts that meet new consumer needs
and values
Leisure – Creating experiences in physical places
Food – Giving a new flavour to retail destinations
Sustainability – Respond to consumer’s search for meaning
and investor’s search for value
The evolution of traditional property assets and the
rise of mixed-use – Borders between asset classes continue
to blur, creating new and unique lifestyle destinations
Innovation – Bridge the gap between online and offline with
seamless shopping experiences.

Confirmed exhibitors at the event are BNP Paribas, Svicom,
Pradera, Savills, CBRE, Eurocommercial Properties, IGD SIIQ,
Engel & Völkers, Cushman & Wakefield e Multi and confirmed
retailers include YellowKorner, Dental Pro, Löwengrube, NAU!,
Casa Piocheur, UCI Cinemas, Kuwait Petroleum Italia spa,
L’Erbolario, Caffè Ottolina, Giovanni Rana e Pandora.
Speaking about the event, Francesco Pupillo, Show Director
MAPIC Markets said: “The commercial real estate market and
the entire retail industry are going through a time of great
transformation. The pandemic that has hit our economies in the
last two years has accelerated the processes of change that were
already underway. MAPIC Italy is the most important business
platform dedicated to players in the commercial and retail real
estate market in Italy. The 2022 edition will analyse the main
changes taking place in the industry, giving the floor to the new
players at the centre of this transformation, and will guide the
market players in identifying and choosing the most suitable
solutions and partners to give new life to the own business
facing the challenges of the near future. Sustainability, ethics of
consumption, innovation, new habits of life and consumption,
new emerging concepts, leisure, and catering will be at the
centre of the discussions of the operators during the two days
of an event not to be missed!”

For more information or to book your place at the event, please visit
www.mapic-italy.it