Page 58 - #182 June 2023
P. 58

EVENT REVIEW | MAPIC ITALY















































              Committing to a Better Future




              The seventh edition of MAPIC Italy was once again a great success as the event was full of insights focused on
              sustainability and responsible development as key factors for the industry’s growth. MAPIC Italy took place
              over the 16-17 May at Superstudio Maxi in Milan and featured more than 1,900 delegates, confirming the event
              as the most important fair dedicated to the Retail Real Estate sector in Italy.

              Sustainability as the Key to Business Development    event co-organised with CNCC in collaboration with Largo Consumo.
                The overall theme of this edition of MAPIC Italy was: ‘The Era of   Various topics were addressed, particularly ‘Ecological Transition and
              Responsible Retail: The Common Commitment to a Better Future’ and   Digital Transition as Drivers of Shopping Center Industry Development’
              this was the primary focus of the two-day event organised by RX France.   and ‘Shopping Centers: ESG and Sustainable Growth.’
              Sustainability took centre stage and there was a particular emphasis on   Roberto Zoia, President of CNCC and Director of Assets,
              the importance of sustainable development policies as key factors for   Development and Network Management at IGD SIIQ SPA, highlighted
              business growth for both retail brands and real estate market players.  the three fundamental priorities of the association and the industry for
                During the opening speech, Francesco Pupillo, Show Director of   the next three years:
              MAPIC and MAPIC Italy, emphasised:                     “The first priority will be for the Association to lead our industry
                “We have now entered a new era: the era of responsibility;   towards ecological and digital transition. The second is dialogue with
              responsibility that is both individual and collective as an industry.   institutions and political leaders to eliminate competitive asymmetries
              The  challenge  in the  coming  years  will  be to  combine  responsible   between our omni-channel retail and large platforms. The third is to
              development with business growth. The brands and players that will be   inform and engage all stakeholders, financial communities, markets
              most successful are those that can demonstrate greater transparency   and institutions about the merits of our business model and the great
              in their actions, with an authentic message of responsibility, ethics and   determination with which we are pursuing sustainability objectives.”
              attention to resources and the environment, placing the human factor   In the debate on the topic, the focus was on how the Shopping Centre
              and experience at the centre of their business.”     format is evolving to respond to new sensitivities and consumption
                The first day of the conference began with the traditional opening   patterns with a mix of products and services that are increasingly
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