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Vertical Business District, Seoul, South Korea                                               Jewel Changi Airport, Singapore
































 SEOUL  SHANGHAI               SINGAPORE                                                TOKYO
 Seoul is a vibrant mix of traditional markets, luxury boutiques and   Shanghai  blends  traditional  markets  with  high-end  malls  and   Singapore’s  retail  market  is  highly  developed,  driven  by  a  tech-savvy   One  of  the  most  dynamic  and  resilient  in  Asia,  Tokyo’s  retail
 cutting-edge  digital  experiences.  The  city  boasts  iconic  shopping   e-commerce  innovation.  As  China’s  largest  city,  Shanghai  is  a   population,  strong  tourism  and  high  disposable  incomes.  It  features  a   sector is driven by high consumer spending, a dense urban popu -
 districts  like  Myeongdong,  Gangnam  and  Dongdaemun,  offering   key retail hub, home to international luxury brands on Nanjing   mix of luxury brands, local retailers and e-commerce platforms. Shop-  lation and strong tourism. Prime retail areas like Ginza, Shibuya
 everything  from  global  fashion  brands  to  local  beauty  products.   Road  and  Huaihai  Road,  as  well  as  thriving  local  fashion  and   ping  malls  dominate  urban  spaces,  with  Orchard  Road  as  a  key  retail   and  Shinjuku  attract  global  luxury  brands  and  fast-fashion
 Department stores such as Lotte and Shinsegae blend luxury with   lifestyle  outlets.  The  city’s  tech-savvy  consumers  drive  strong   hub. The market has seen increased digital transformation, with retailers   retailers alike. Despite economic fluctuations and demographic
 convenience,  while  tech-savvy  consumers  embrace  e-commerce   online  sales,  supported  by  platforms  like  Alibaba  and  JD.com.   integrating  online  and  offline  experiences.  Consumer  preferences  are   challenges, demand for premium retail space remains strong,
 and mobile payments. Seoul also supports indie designers through   Experiential  retail,  smart  stores  and  omni-channel  strategies   shifting toward convenience, personalisation and sustainability. Despite   with limited vacancy and stable rents. The market is also seeing
 concept stores and pop-ups. Traditional markets like Namdaemun   are reshaping the sector. Despite global economic uncertainties,   challenges  from  global  economic  uncertainties  and  rising  costs,  the   growth in experiential retail, pop-up stores and digital integra-
 and  Gwangjang  provide  cultural  depth,  selling  street  food  and   Shanghai’s  retail  market  remains  resilient,  fuelled  by  a  grow -  sector remains resilient. Government initiatives and a robust infrastruc-  tion. E-commerce continues to expand but complements rather
 crafts. Retail in Seoul is fast-paced, trend-driven and reflective of   ing  middle  class,  tourism  and  government  efforts  to  promote   ture continue to support innovation and competitiveness in Singapore’s   than  replaces  physical  retail.  Tokyo’s  retail  sector  remains  a
 Korea’s  dynamic  fusion  of  innovation,  tradition  and  consumer-fo-  consumption and develop Shanghai as a global shopping desti -  evolving retail landscape. One of the most unique retail projects here is   key  player  in  global  retail  trends  and  innovation.  Launched
 cused  service.  One  of  the  biggest  projects  in  the  world  is  due  to   nation.  A  recently  opened  project  in  this  city  was  the  Livat   the Jewel Changi Airport scheme, which highlights travel retail in a way   last  year,  Harakado  Mall  is  a  place  where  people  can  come
 begin construction here soon, the transformation of an abandoned   Shanghai scheme. This project is the prototype of the new breed   rarely seen around the world. The development is a nature-themed enter-  together to create and enjoy Harajuku culture. It is home to 75
 train maintenance depot in the central district of Yongsan into an   of urban centres by Swedish Group Ingka Centres. This unique   tainment and retail complex seamlessly integrated within Changi Airport.   stores spread across nine floors and includes a rooftop terrace.
 international business district, with the construction of a 100-floor   ‘mixed-use meeting place’ anchored by Ikea connects neighbour -  Its  iconic  centrepiece  is  the  40m-tall  HSBC  Rain  Vortex,  the  world’s   Harakado is a creative hub, where creators from a variety of
 skyscraper  and  a  sky  trail  linking  high-rises  there  as  the  centre-  ing plots and a metro station to offer a green oasis in this busy   tallest indoor waterfall, surrounded by the lush Shiseido Forest Valley.   fields,  including  fashion,  photography,  design,  movies,  adver-
 piece. Under the plans, the Seoul city government will develop the   mega city. Its iconic design digs deep into the Scandinavian roots   Jewel Changi Airport is constantly enhancing its retail offerings, with a   tising and magazines come together to collaborate and share
 roughly 500,000sq m of land into the world’s largest “vertical” city,   of Ikea generating a sense of oneness thanks to the simplicity   focus on attracting new and established brands while also showcasing   ideas.  Harakado  is  diagonally  across  from  its  sister  facility
 with  extensive  green  space.  The  district  is  scheduled  to  be  built   of  stacked  geometries  and  carefully  selected  materials.  The   Singapore’s  unique  culture  and  craftsmanship.  Recent  enhancements   the Tokyu Plaza Omotesando or Omokado - formerly known as
 by 2030 so that businesses will begin to move into the futuristic    mall features over 300 brands, with 71 per cent of them being    include new retail clusters dedicated to local brands and the introduction   the Tokyu Plaza Omotesando Harajuku, which opened its doors
 urban space in the early 2030s.  market firsts or special concept shops.  of innovative food and beverage concepts.   to the public on 18 April 2012.




 Livat Shanghai, Changning, Shanghai, China                                                     Harakado Mall, Shibuya, Tokyo

























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