Hermes is delighted to announce the opening of its new store, expanded and relocated in the heart of Florence. First opened in 1991, and one of twelve stores in Italy, the setting at the corner of Via degli Strozzi and Via dei Vecchietti displays Hermès’ sixteen métiers across two levels, celebrating the connection between craftsmanship, the house’s creativity and the city’s cultural identity.
Architectural elements of the Renaissance building’s facade still endure from 1578. Honouring the palazzo’s classic Florentine features, the decorative building has been carefully restored and enhanced, its illuminating exterior and large windows enticing visitors inside.
Local hallmarks abound in the spacious interiors, from the harmonious confection of polychromatic marble to geometric motifs, constructive elements and a native palette of natural terracotta and greens. The welcoming main room, featuring the signature Faubourg pattern at the heart of a geometric interplay, offsets the women’s and men’s silk universes and fashion jewellery.
Hand-painted lines lead to the home universe and continue on to the men’s universe, which is underpinned by soothing greens and a tufted rug. To the right of the entrance, the perfume and beauty passageway shimmers with terracotta-glazed and handmade tiles.
An elliptical curved marble staircase with a leather-covered wooden handrail leads to the second floor. Here, an intimate atmosphere is created beneath a copper lacquered ceiling, with the women’s shoes and equestrian universe opening onto women’s ready-to-wear and a private salon. To the left, the jewellery, watches and leather goods areas unfold in a bright space enhanced with unique textiles.
