The US fast-food brand Hot Dog On A Stick, is about to open its first China store, in Shanghai. The brand will launch at Crystal Galleria prior to opening 20 additional locations throughout the greater Shanghai area.
The brand was founded by Dave Barham in Santa Monica, California in 1946. They later branched out into malls and shopping centres. The brand was then acquired by Global Franchise Group.
“Hot Dog on a Stick is a pop culture phenomenon, and the sunny concept with our famous striped uniforms and portable food items really resonates with the modern Chinese lifestyle,” said GFG president and CEO Chris Dull. “Global Franchise Group is confident that Hot Dog on a Stick will be a very popular dining destination in Shanghai.”
“I’ve been a fan of Hot Dog on a Stick since my childhood in the US and decided to open a location in China because I truly missed the food,” said master franchisee Eugene Mao. “I believe the local population in Shanghai will love Hot Dog on a Stick as much as I do.”
