JD.ID, JD.com’s e-commerce joint venture in Indonesia, officially opened an omni-channel retail store “Wellio by JD.ID,” in the Citywalk Sudirman shopping center in central Jakarta.

Wellio by JD.ID makes it possible for shoppers to enjoy the same quality products at the same price and discounts that are available when shopping online on JD.ID. Moreover, the opening of the store is an echo of the company’s “Nearby Shop” feature launched in November last year, which enables online orders to be fulfilled directly from a customer’s nearest offline store, rather than a warehouse in the suburb area, thus greatly reducing the delivery distance and time. Consumers can also choose to pick up their online orders in the physical store.

“We believe the combination of online and offline ecosystems will lead to an even more joyful shopping experience for consumers in Indonesia,” said Eyvette Tung, Head of Offline Business at JD.ID. “JD.ID is committed to building more omni-channel shopping facilities and continuing to lead the market in O2O (online-to-offline) innovations.”