Linked to the FIFA World Cup 2022 partnership, the new store marks the brand’s regional expansion initiatives and was opened in partnership with Fifty One East, Qatar’s favourite department store.
This new store by the global electronics and white goods manufacturer and FIFA World Cup Qatar 2022™ provides customers with a home-like experience as it showcases its entire product line-up – top-of-the-range TVs, refrigerators, air conditioners, washing machines, dishwashers, microwaves, smartphones as well as its award-winning smart consumer technology ‘Laser TV’, a 100-inch TV screen that brings cinema to your living room.
Mr. Bader Al-Darwish, Chairman and Managing Director of Fifty One East, said: “We are honored to host the first and exclusive Hisense store in Qatar at Lagoona Mall, the home of some of the world’s most desired brands. This reflects our strong relationship and shared values and is in line with our expansion strategy to bring the latest international labels to Qatar. We stay committed to offering the best tech brands and high-end services that exceed our customers’ expectations and fulfil their lifestyle aspirations.”
