Lemon Jelly Unveils New Unit

Invited to join the Vila do Conde Porto Fashion Outlet, the Portuguese brand of plastic footwear with a lemon scent has installed its first pop-up store in the outlet.

Operating until June 2026, the store is defined as “a space that translates the DNA” of Lemon Jelly. Although temporary, it was designed “to leave a lasting mark”, the brand assures, highlighting that it invites a sensory journey into its universe, “where the sound of rain, the touch of materials and the unmistakable lemon scent create a complete brand experience”.

Designed to celebrate Lemon Jelly icons, the new space brings together the brand’s most emblematic models, focusing on new pieces from previous collections chosen “for their relevance and timelessness”.

In addition to the recently opened space at Vila do Conde Porto Fashion Outlet, the brand sells its collections in its online store and in various retailers and multi-brand platforms, such as About You or Zalando.

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