A new food destination from Jared Wybrow, founder of London Cheesemongers and Raissa van Dijk, London Epicerie, will open on Ebury Street, Belgravia next month.
Created as a modern food shop designed around daily life, London Epicerie brings together seasonal produce, fresh bread, dairy, farmhouse cheese, charcuterie, wine and pantry essentials under one roof. The intention is to make good food easier to shop in one place, while retaining expertise, provenance and personal relationships that underpin specialist food retail.
The opening follows more than a decade of work at London Cheesemongers, where Jared and Raissa built close relationships with producers and developed a way of working shaped by conversation, context and trust as much as by product.
Jared Wybrow and Raissa van Dijk said: “London Epicerie was created from a belief that people shouldn’t have to choose between convenience and quality. By bringing together trusted producers, transparency and expert curation, we aim to make better food easier to buy and enjoy every day. We hope that small, informed choices can contribute to a healthier and more sustainable food system.”
